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W3C Web Development

Benefits of valid XHTML, CSS & search engine optimization
Increased interoperability means that'XHTML pages can easily be viewed on most platforms.
Logical'coding'provides better integration into existing solutions and better possibilities for'upgrading to more advanced technology. This also allows XML technology to be easily integrated into an existing application.
Accessibility'which is compliant to W3C standards'widens your potential marketing tools. All pages will work with screen readers for the visually impaired and pages are smaller than'first generation'HTML designs and will load much faster.

Increased readability by search engines
Using the correct DOCTYPE ensures that your website will perform the same in all major browsers and on different operating platforms.
CSS structured layouts reduce extra'code which allows your website to load faster and increases indexability by search engines.
Alternative text for all images allows increased accessibility for the visually impaired or those who may be using text-only browsers.

Describing page titles for SEO
Text links in the top of each page'allows users with text-based or screen-reading browsers to jump to the preferred content on the page. Skipping content is rarely used but can be very effective on certain devices
Making sure all pages maintain consistent layout and style across a wide range of browsers and platforms.

All Designs are usability and accessibility valid and compliant
Systems'developed by ICTS are'valid XHTML'and CSS. 'All pages and CSS files are checked and validated using W3C's XHTML and CSS Validators.
The 'modern' website development is based on W3C standards using CSS and XHTML. The aim is to separate information structure'(look, design, colors, fonts, layout) from content.
The strategy of using XHTML and CSS for both visual style and content positioning is to have a global appearance that is equal'in all browsers.

Database-Driven Applications
Our systems use MS Access, MS SQL or MySQL'databases to store data and product information and site content. ASP server scripts pull out the information and format it as HTML which is sent to the browser.

Cross-Platform Compatability
Our systems require no browser plugins or Java virtual machines, there are no lengthy waits for pages to appear, and the pages will work on all common browsers with default security and privacy settings.

Scalable
Our systems will run everything from small hobby websites and stores to large high-street retailers. They are almost unlimited in terms of capacity and capability'- some sites and stores running our systems have hundreds of pages and products, while others have just a handful!

Powerful Administration System
Our admin areas have a refined engine with useful cross-data search to make finding things easy. The product set up and management is equally efficient, using a well-trusted interface style. Virtually all site content, including most general text, can be edited from the back end. The back end has been tested for cross-platform compatibility, ensuring the site and store can be administered for users with any common browser on any operating system.